Thursday, 14 March 2013

Marketing, Distribution and Exhibition

Marketing
If Anonymous Attraction was marketed at the target audience, we would have advertised the film though Social Medias such as Facebook, Twitter or Youtube. This is because, our target audience of teenagers and young adults use at least one of the social medias on a day to day basis. Also, the word can spread fast on thee social medias because sharing is quick, as well as if the target market likes the film they would also share it to their friends. IF they do share it, that means we have successfully reached our target market and the purpose of Anonymous Attraction has been fulfilled.

Distribution
We chose Studio Canal as our distributor, and if it was a partnership between us and this distribution company, we would expect and hope our film is distributed though Blue-rays, DVDS and even independent cinemas.

Exhibition
We would like our film to be seen through popular cinemas such as Vue, because it is well known within the UK, including Cineworld too. Both of these cinemas are known, and mostly all teenagers go to these two cinemas if they were to watch a film.


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